It may pain us to admit it, but advertising does smell just a weeee bit of bullshit. And even though it may only be the faintest ambient whiff in the air, its source is a putrifying uber-midden that's been nailed into the floorspace by a pranking builder last thing on a Friday. In other words, there's bullshit and poo poos built into the very walls of our industry. And whilst it won't do us any harm, we all wreak of it like cigarette smoke. No, we can't smell it on ourselves or eachother: it takes an outsider, non-ad-person to notice it.
Don't believe me? Then just show Mother's website to someone who doesn't work in advertising.
God fucking help us.
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